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Design for all private and public organizations that want to innovate and improve their service strategies, offerings and the user experiences with a design thinking and human-centered design approach
Design of the user experience by focusing on the interactions and relationships with the end user in every single detail, in all the phases of pre, during and after experience
The ideas come from a deep understanding of who the customer is, why they act the way they do, and how to impact their behavior. Research and analysis (desk and field) of the context, trends, market and industry; ethnographic research to understand behavior and needs of the customer
Doesn't matter if they are digital or physical, the touchpoints are crucial. Touchpoints occur across all stages of the customer journey, from the accessing information online, to speaking with an employee and anything in between, any time a client come into contact with the provider.
I’m Lecturer at Service Design Master of POLI.design and Tutor at Product Service System Design of Politecnico di Milano. I work as workshop and jam facilitator.
On the projects I do is often planned to build sessions of co-creation and
co-design involving company representatives and other stakeholders.
First, let’s take the time to know and understand each other,
I do not like to work for you, I like working with you.
The keywords are organization, availability and clarity.